Bevmo | Engaging Design for Digital and Print Campaigns

Digital Marketing Designer – BevMo (Contract) May 2024 – Feb 2025 As a freelance digital designer for BevMo, I created over 100 unique marketing assets during a ten-month contract, contributing to high-impact campaigns across a wide range of alcohol and lifestyle brands. Collaborated closely with BevMo’s internal creative team and external partners to develop visually engaging, on-brand content for digital advertising, social media, in-app promotions, and email marketing. Key brand partnerships included Tito’s Handmade Vodka, Jameson, White Claw, Maker’s Mark, Truly, and many others. Each asset was tailored to align with brand guidelines while maximizing user engagement and performance across digital platforms.

In-Store Drink Recipe Signage (Print)

The client requested in-store seasonal drink recipe signage to be updated each season.

Pamphlet Redesign (Print)

The client requested a redesign of their take-home pamphlet to ensure it aligned more closely with the new marketing assets they were rolling out.

Cinespia Digital Marketing Banners

The client requested a series of 7 digital ad banners to be displayed during Cinespia’s outdoor summer movie screenings in Los Angeles.

Digital Marketing Banners/Product Images (Website)

Over the course of the contract, the client requested multiple website banners and product image designs. Since Shopify was commonly used, the left side of each banner was typically left blank to allow space for in-app copywriting handled by the client.

In-Store Alcohol Signage (Print)

The client requested a series of large-scale, printed overhead wayfinding signs to distinguish between different alcohol categories, specifically Wine and Spirits. Corners were left blank to display seasonal 3D decorative elements.

Advertising Designs (Print)

The client requested a set of large-format printed window clings, aisle blades, and a tri-topper display to promote upcoming sales and a now-hiring announcement.

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